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Master of Marketing
If you want to become a marketing expert, the Master of Marketing is the best choice!

Master of Marketing

go to a list of Masters programmes in Marketing

Overview – Master of Marketing

The goal of each and every organisation is to understand a customer’s needs, satisfy these needs and generate a profit. Marketing’s role within the organisation is to identify potential customers and create a business plan that fulfils these needs.

A Masters degree in Marketing teaches the core principles of Marketing. However, the main focus of this course lies on analytical and decision-making skills. These skills are covered and tested in various modules, such as strategic marketing decisions, understanding buyer behaviour, market research analysis, etc. The overall aim is to prepare you for a final marketing project that combines both practical skills and theoretical knowledge.

Generally, a Masters degree in Marketing can be completed in one year of full-time study. Admission criteria are similar at most universities; they require a good first degree in a subject other than marketing.

Career prospects with a Master of Marketing

Upon completion of this Masters programme, your employment opportunities will mainly lie sales, advertising and market research. Some examples of job positions are:

  • Executive tasks in marketing departments
  • Creative and strategic positions in the advertising industry
  • Managing marketing and advertising agencies
  • Market researcher
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The following universities offer a Master of Marketing:

    study programmes     universities
comprehensive profile   Master International Business   comprehensive profile   Munich Business School
comprehensive profile   Master International Marketing and Brand Management   comprehensive profile   Munich Business School
comprehensive profile   Business Economics   comprehensive profile   University of Antwerp
comprehensive profile   Masters in International Marketing   comprehensive profile   Hult International Business School
comprehensive profile   Tourism and Change   comprehensive profile   Fachhochschule Graubünden (FHGR)
comprehensive profile   Digital Marketing Management     CAMPUS 02 Fachhochschule der Wirtschaft
  International Marketing and Brand Management   comprehensive profile   Munich Business School
  Marketing   comprehensive profile   University of Edinburgh
  Master Sports Business and Communication   comprehensive profile   Munich Business School
  Strategic Marketing (CIM)     Arden University
  Marketing Management for Events, Hospitality and Tourism     University College Birmingham
  Global Marketing     Glasgow Caledonian University
  MBA     Richmond, The American International University in London
  Consumer Analytics and Marketing Strategy     University of Leeds
  Marketing     University of Portsmouth
  Public Health and Health Promotion     London South Bank University
  Contemporary Marketing     University of West London
  Retail Management     Cranfield University
  Business Administration (Marketing)     University of Bedfordshire
  Marketing     University of Kent
  Marketing     Queen Mary University of London
  Marketing     London South Bank University
  Marketing     Durham University
  Business with Marketing Management (London)     Northumbria University
  Design - Fashion Marketing and Branding     University of Southampton
  International Business Management with Marketing     Kingston University
  Marketing and Technology     Goldsmiths, University of London
  Strategic Digital Marketing     University of South Wales
  Marketing     Lancaster University
  Fashion Promotion     Birmingham City University
  Marketing     University of Hertfordshire
  Marketing Psychology     Regent's University London
  Strategic Marketing and Consulting     University of Birmingham
  Marketing     Cardiff University
  Global Marketing     University of York
  International Marketing     Sheffield Hallam University
  International Trade and Commercial Law     Nottingham Law School
  Marketing (MSc)     Cardiff University
  ...     ...


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MASTER AND MORE Study Portals

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Masters portal for Austria: www.master-and-more.at