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MSc in Luxury Management & Marketing
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Name of the Masters programme

MSc in Luxury Management & Marketing


Institution

emlyon business school


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    MSc in Luxury Management & Marketing
  • Brief profile
  • Course content
  • Career
  • Admission
  • Impressions
  • Masters
  • In-Company Projects
  • Contact
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MSc in Luxury Management & Marketing

Thanks to this program, you’ll acquire the basics of management; discover how to apply specialist management knowledge to the luxury industry, focus on the Fashion and Lifestyle Industry (London) or the Luxury Design Industry (New York City) and master fundamental skills that you will transpose to the luxury dimension of your choice.

You will also experience the differences in international business cultures. Furthermore you will gain tangible work experience through the internship and business projects that are an inherent part of the curriculum. If you want to build a successful career in the highly competitive, highly international luxury industry, then this program offers you all that you need.


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MSc in Luxury Management & Marketing: Course Content

  • Transforming early makers track
  • History of Luxury: from Haute Couture to Perfumes
  • Law of Industrial Property
  • Communication and Branding in Luxury
  • Sourcing & supply chain for luxury industry
  • Introduction to Art
  • Introduction to HRM & Cross Cultural
  • Luxury seminar divided into 4 sessions on the following topics: jewelry, luxury market in India, luxury etiquette and luxury retail
  • Design management track at Parsons school of design in New York or Fashion management track at London College of Fashion in London
  • Luxury Specializations courses
  • Asian Business Environment

More information on this programme? Visit the website!

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MSc in Luxury Management & Marketing: Career

Graduates from this program will mostly join positions in marketing, merchandising, sales management or in purchasing in industries such as Jewellery and Watches, Fashion, Wine and Spirits, Luxury Hotels, Travel and Leisure, Cars, Boats and Private Planes, Arts, etc.
 

Here are some examples of our graduates' first jobs:
 

  • Buyer Intern E-commerce Womenswear - Polo Ralph Lauren Europe (Switzerland)
  • Sale Associate – GUCCI (Australia)
  • Product and Operation Manager – Louis Vuitton Malletier (Austria)
  • Retail Marketing Project Manager - Lancel (Paris, France)
  • Business and Product Development Specialist - Infiniti (Geneva, Switzerland)
  • Sales & Marketing manager - Bulgari (Melbourne, Australia)
  • Fragrances Product Manager - Christian Dior (Zürich, Switzerland)
  • Make-Up Product Manager, Travel Retail Europe, Middle East, Africa - Yves Saint Laurent (Paris, France)
  • Sales Associate - Cartier (Frankfurt, Germany)

More information on this programme? Visit the website!

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MSc in Luxury Management & Marketing: Admission

Admission is based on the following elements:

  • A Bachelor’s degree in any field
  • Please note: 3-year Bachelor's degree may be accepted for excellent profiles, including French Bac +3
  • Official Management Aptitude Test Score: GMAT, GRE, TAGE MAGE, CAT (optional)
  • English Proficiency test (optional)
     

We remind you this program is fully delivered in English. Therefore, English full proficiency is required for you to be admitted, follow courses and efficiently interact with the other members of the cohort.

For the Admission Process, your English level will be evaluated taking into consideration 3 different fundamentals:   
 

  • Examination of all written and redactional elements within the application file.     
  • The Video Interview     
  • Potential Face to face or Skype interview, if the Admission Board requires it."

More information on this programme? Visit the website!

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MSc in Luxury Management & Marketing - Impressions of your Masters study


More information on this programme? Visit the website!

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Overview of Masters programmes - emlyon business school



More information on this programme? Visit the website!

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MSc in Luxury Management & Marketing: Admission: The In-company Projects

They focus on different luxury-related topics including supporting the development of the market strategy of companies in Asia, building qualitative market research on Chinese consumers, helping companies with their strategic plans for expansion, and other research-based projects.
 

These projects focus on different topics such as analyzing Chinese consumption habits in both the beauty industry and the wine & spirit industry, identifying growth opportunities for brands entering the Chinese market, understanding how to increase store conversion rate, and working on different market entrance strategies.
 

ClubMed, Flamingo, Dior, Louis Vuitton, Ralph Lauren, Loewe, Richemont Group, the Kering Group, John Paul luxury concierge services, Gaggenau (luxury home appliances), Pierre Hermé, Swarovski, Agatha Asia Pacific, LBA Luxury Consulting Asia, Facconable, Shang Xia, Soparisienne, Ba Yan Ka La, Mywa Brands, Miu Miu China, Manufacture Roger Dubuis, Philippe Hurel, Skyword, Cambio Coffee, Atelier du Sartel, Heritage wine club, GL Events, Xun Art Gallery are just a few of the many international companies students of the program have had the opportunity to work with.


More information on this programme? Visit the website!

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Institution

emlyon business school


Location: Paris emlyon business school campus Boulevard Diderot 15
75012 Paris
Frankreich
Île-de-France
T   + 33 (0)1 53 34 16 40
E   master@em-lyon.com

emlyon business school Shanghai campus Building A1, Tanjiatang RD, Minhang District 155
200062 Shanghai
China
Shanghai
T  
E  

London College of Fashion John Prince's Street 20
W1G 0BJ London
Großbritannien
England - Greater London
T   +44 2075 147400
E   student.services@arts.ac.uk

Parsons The New School for Design 5th Ave 66
NY 10011 New York
USA
New York
T  
E  

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Facts about the Masters programme

Location

Paris, Shanghai, London, New York

Field of study

Business & Economics

Degree

Master of Science Luxury Management & Marketing

Language

English

Start

Application deadline

ask the institution

Type of study

Full-time

Duration of study: 18 months

Tuition fees EU: 32000 EUR / total costs

Tuition fees Non EU: 32000 EUR / total costs

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Facts about the Masters programme

Location

Paris, Shanghai, London, New York

Field of study

Business & Economics

Degree

Master of Science Luxury Management & Marketing

Language

English

Start

Application deadline

ask the institution

Type of study

Full-time

Duration of study: 18 months

Tuition fees EU: 32000 EUR / total costs

Tuition fees Non EU: 32000 EUR / total costs

MASTER AND MORE Study Portals

Masters portal for Germany: www.master-and-more.de

Masters portal for Austria: www.master-and-more.at

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