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Master of Marketing
If you want to become a marketing expert, the Master of Marketing is the best choice!

Master of Marketing

go to a list of Masters programmes in Marketing

Overview – Master of Marketing

The goal of each and every organisation is to understand a customer’s needs, satisfy these needs and generate a profit. Marketing’s role within the organisation is to identify potential customers and create a business plan that fulfils these needs.

A Masters degree in Marketing teaches the core principles of Marketing. However, the main focus of this course lies on analytical and decision-making skills. These skills are covered and tested in various modules, such as strategic marketing decisions, understanding buyer behaviour, market research analysis, etc. The overall aim is to prepare you for a final marketing project that combines both practical skills and theoretical knowledge.

Generally, a Masters degree in Marketing can be completed in one year of full-time study. Admission criteria are similar at most universities; they require a good first degree in a subject other than marketing.

Career prospects with a Master of Marketing

Upon completion of this Masters programme, your employment opportunities will mainly lie sales, advertising and market research. Some examples of job positions are:

  • Executive tasks in marketing departments
  • Creative and strategic positions in the advertising industry
  • Managing marketing and advertising agencies
  • Market researcher
Hier steht Text

The following universities offer a Master of Marketing:

    study programmes     universities
comprehensive profile   Master International Marketing and Brand Management   comprehensive profile   Munich Business School
comprehensive profile   Master International Business   comprehensive profile   Munich Business School
comprehensive profile   Marketing   comprehensive profile   Vrije Universiteit Amsterdam
comprehensive profile   Tourism and Change   comprehensive profile   Fachhochschule Graubünden (FHGR)
comprehensive profile   Marketing   comprehensive profile   University of Groningen
comprehensive profile   Econometrics and Operations Research: Marketing Data Science   comprehensive profile   Vrije Universiteit Amsterdam
comprehensive profile   Business Economics   comprehensive profile   University of Antwerp
comprehensive profile   Master programme (one year) in Business Administration, Marketing and Management   comprehensive profile   Mid Sweden University
comprehensive profile   Masters in International Marketing     Hult International Business School
comprehensive profile   Digital Marketing Management     CAMPUS 02 Fachhochschule der Wirtschaft
  Marketing and Communication (EMS)   comprehensive profile   ESCP Business School
  Master Sports Business and Communication   comprehensive profile   Munich Business School
  Executive MBA   comprehensive profile   MCI | Die Unternehmerische Hochschule®
  Marketing & Creativity (MS)   comprehensive profile   ESCP Business School
  International Marketing and Sales   comprehensive profile   FH Münster
  Marketing and Communication (MS)   comprehensive profile   ESCP Business School
  International Marketing and Brand Management   comprehensive profile   Munich Business School
  Marketing & Creativity (EMS)   comprehensive profile   ESCP Business School
  Digital Marketing (London)     Northumbria University
  Art Direction     INSIGNIS Business School - Groupe INSEEC
  Marketing     University of Bath School of Management
  Data Analytics and Marketing (CIM)     Arden University
  Marketing Management and Strategy     Plymouth University
  Strategic Marketing Management     Coventry University London
  Marketing     University of Bedfordshire
  Management (Marketing)     University of Bristol
  Marketing with Sales Management     Edinburgh Napier University
  International Fashion Marketing     Coventry University London
  Tourism Marketing     University of Wales Trinity Saint David
  Digital Marketing     University of the West of Scotland
  Sport Marketing     Loughborough University
  International Management     University of Exeter
  Sports Marketing     Coventry University London
  International Marketing     Sheffield Hallam University
  Management and Marketing     Nottingham Business School, Nottingham Trent University
  Master\'s in Management     London School of Economics and Political Science - Department of Management
  Marketing     Swansea University
  Digital Marketing     London South Bank University
  ...     ...
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